1 big thing: Axios Live is looking for a strategic, data-driven marketer to lead audience growth and lifecycle marketing for our Essential events portfolio. This role will own the end-to-end attendee journey—from audience acquisition and CRM strategy through registration, engagement, retention and reporting—building scalable marketing programs that grow high-value audiences and deepen long-term engagement across Axios Live.
Why it matters: Axios Live is entering its next phase of growth. As our events portfolio expands, we're evolving from simply driving registrations to intentionally building and nurturing high-quality executive audiences. This role will help shape that transformation by developing lifecycle marketing strategies, strengthening audience segmentation, leveraging paid and owned channels for acquisition, and using data and automation to deliver more personalized experiences that increase audience quality, repeat attendance and long-term loyalty.
What you’ll do: This role sits at the intersection of marketing strategy, audience development and lifecycle marketing. You'll build and nurture high-value audiences across Axios Live products while leveraging data, automation and paid media to drive measurable growth. You'll serve as the marketing lead for Axios Live local and national events, partnering closely with Editorial, Events, Partnerships, Audience Development and Design to create scalable